Mark your calendars and get ready to roll! Shell Rotella proudly announces the 44^th annual Shell Rotella SuperRigs® truck beauty contest, where Big Rigs are the Boss in Bristol, TN. This year's event will take at Bristol Motor Speedway from June 25–27, 2026, celebrating North America's most impressive and hardworking big rigs.

This iconic event is more than just a competition—it's a tribute to the incredible spirit and dedication of truck drivers. The three-day extravaganza will feature some of the finest and most eye-catching trucks from across the U.S. and Canada. Families, fans, and trucking enthusiasts alike can look forward to enjoying an action-packed weekend filled with fun, entertainment, and admiration for these rolling masterpieces.